Category: Internet

Terms of Conditions

Terms and Conditions of Use: Why You Absolutely Need to Read Them!

“I read it well and I agree with the terms and conditions of use.” Perhaps the most common and regular lie in the age of the Internet and new technologies. Who’s really doing it? Very few people. Yet accepting without checking is a mistake.

Our smartphones, our inbox, our applications our social media accounts… Each of these services or accessories comes with terms and conditions of use that can be between a few and several hundred pages. If reading everything every time is a real challenge, never doing it can be like a real mistake. We explain why and what are the best practices.

Texts designed to discourage you from reading them

You have to start by saying things the way they are. Terms and conditions of use are not designed for you to read. It’s quite the opposite! Just know that to read the one in Amazon’s Kindle, it takes 9 hours to measure the magnitude of the problem.

In 2013, a study by researchers at Carnegie Mellon University in Pittsburg found that it would take 76 days a year, 8 hours a day, to read the terms and conditions of use of the services they use. Suffice to say, that it is completely impossible. At the time, the CGUs of the 75 most visited sites on the web averaged 2500 words. It is safe to assume that they have increased further since then, which does not encourage reading.

All the more so because companies are doing everything they can to make them unreadable. This involves the layout and the font of writing that require you to ask for a magnifying glass but also by the jargon used. Written by battalions of lawyers, you would need the same kind of team to understand all the intricacies.

Another example is opening an app, Instagram, Snapchat or Whatsapp. You want to access it to use it when a pop-up invites you to validate the new terms and conditions of use. Pressed for time, you do it without thinking. And you won’t come back to it again… It’s much easier and quicker to confirm your agreement without taking the time to read than to open a new page and embark on a stunning quest.

Your data is an issue, protect them!

If the European Union is now attacking several web giants to modify their CGI to more effectively remove illegal content, this is far from the first time. Several years ago, the EU had already fought to make the terms and conditions of use more readable. If you are a website owner and are looking for a legit service that won’t fool your users, you should consider these terms of service generators, they are providing short legal documents that are easy to understand for your users.

Even if you don’t realize it, it’s a real contract every time you sign. A binding contract even from a legal point of view. What is the point of checking a physical gas or Internet contract ten times if it is to sign without checking another one on the Internet?

Your data, your content represents a market value for companies. But you don’t necessarily want to see them exploited. The problem is that if you don’t pay attention, you probably won’t have a say.

Awareness experiences

A perfect illustration of the problem, this experiment conducted by the British Company of Wi-Fi hotspots Purple. For two weeks, it incorporated some strange clauses into its terms and terms of use. These include cleaning animal droppings in local parks, cuddling stray dogs and cats, uncloging sewers manually, cleaning portable toilets at festivals…

The 22,000 people who have been affected should undoubtedly pay more attention in the future. But for an awareness-raising operation, how many people are not even going to think about the next time they have to tick the box?

Purple is not the first to do this experiment. Pit Stop had also done so by promising $1000 to the first one who would report. But the proliferation of these operations halfway between awareness and advertising operation has only a limited impact. Today, it’s more buzz-making operations than impactful solutions.

An extension to avoid unpleasant surprises

So how do you do it on a daily basis? First, you can try to familiarize yourself with the jargon used. This may help you avoid unpleasant surprises. If in doubt don’t agree, do a quick Internet search to see if other users are talking about the service you want to subscribe to.

Companies themselves, as long as they are not the great giants of the web, can also be a source of information. A message on social networks or a quick email to get more information can be the answer to your questions.

An interesting option is that of “Terms of Service; Didn’t Read,” a project led by hacktivists since 2012. Its objective is to establish a nomenclature of the different sites and their respect for users in terms and conditions of use. The site, which offers Chrome and Firefox extensions, offers a ranking of different services. Only problem, the database is a bit limited digitally.…

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Illustration of Hostspot Shield, a Free VPN service

Free VPN vs Paying VPN: What’s The Best?

Free VPN or a paid VPN? It’s enticing, isn’t it? Or perhaps a better way to frame the question: why should we pay for a VPN when there are free options?

This is a common question, and we will work to give you a complete answer. The differences between a free VPN and a paid VPN will allow you to decide which one will be best suited to your situation.

Let’s face it: when it comes to price, it’s always more attractive to have a free VPN rather than having to pay 40$ or more for an annual subscription to a virtual private network.

But price is only one factor to consider when choosing between a free VPN and a paid VPN. If nothing is really free, then how exactly do you pay for the service. Now let’s get to the heart of the matter to find out what to expect if you choose a free VPN!

Are free VPNs really free?

All VPN providers incur high overhead to provide their service. They must manage or rent servers in several countries, invest in encryption technology, software development and, of course, customer support.

These costs do not spread easily and add up quickly. So with all these costs, how can free VPNs actually be free?

One thing is for sure: the VPN company certainly makes money somewhere. We can be sure that no VPN provides a community service to us, the Internet users in a philanthropic way!

Unfortunately, most users don’t think about it until they sign up for a free VPN.

How do free VPNs make money?

Take the example of Hotspot Shield. Hotspot is a highly rated consumer VPN, the free version of which allows use of up to 750MB per day.

In 2017, Hotspot Shield was accused of intercepting and redirecting traffic to partner websites such as online advertising companies, according to the Center for Democracy and Technology.

Hotspot Shield denied the accusations and said the privacy of online users has always been their “absolute priority.” Yet they have not explained how they are able to manage the service for free.

The problem is not limited to Hotspot Shield.

A study of 283 free VPN apps on Android found that nearly 40% of free VPNs injected malware into users’ devices for “unsavory” purposes.

Ad-supported VPNs sell your data to large companies, advertising agencies and corporate marketing departments. This is the antithesis of what a good VPN is supposed to do. Also, most of them are scams to get rich quickly.

The reason you get a VPN is to enhance your online security. A free VPN doesn’t do that.

That’s the end of it.

Securing your traffic: Free VPN vs. Paid VPN

Ensuring the privacy and security of the internet, as well as uninterrupted access to geo-blocked content, requires investment in secure infrastructure and ever-changing technology.

This is what a good VPN promises its customers.

There are several reasons why I recommend paying for a VPN. Here are a few:

  • They have more to lose: As with any security technology, trust plays an important role in the process. I’d rather trust a VPN company that has a lot to lose if it gets caught selling my data, rather than a free VPN that can close shop and easily reopen under another name.
  • Better security features: With paid VPNs, you can count on advanced encryption and additional devices such as an Internet shutdown switch that guarantees anonymity when surfing the web.
  • Proven encryption: A paid VPN has proven encryption. Did you know that in the above-mentioned CSIRO study, it was also found that 18% of free VPNs did not encrypt traffic at all?

Not only are free VPNs devoid of many of these advanced features, but the level of supported encryption may not be safe. You are much better to opt for a cheap VPN service than using a free VPN.


Ultimately, when you surf the internet, the most important aspects that interest you in using a VPN are privacy and security.

The best way to do this is through a reputable service provider that charges you for a free service.

As a good old saying goes: you get what you’re worth.

It was discovered that many free VPNs sold their users’ data to third parties and did not encrypt user activity on the web. Another saying? All you have left is your eyes to cry!

Keep in mind that free is not available and that the cost of using a free VPN certainly exceeds what you would get in exchange for a paid VPN. One last saying “A savvy man is worth two!”.…

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Google SEO

Essential SEO Techniques

For the SEO, it’s all about positioning yourself on the first page and preferably in the first ones on the list. We all want to have more traffic to his site. Google holds more than 200 factors for SEO and updates them regularly. So it can be laborious to always be in the first. I have prepared below nine essential SEO strategies to master.

More elaborate content gives better results

Several studies show that the more your content is developed, the more likely it is to position itself well on search engines.
A study by SEMrush found that a page that is positioned on the first page on Google contains an average of 1890 words.

Your customers’ expectations

Focusing on keywords is no longer the way to do a good positioning.
Google’s algorithm has changed and is evolving rapidly. It is now better to focus on user expectations instead of keywords. The search engine tries to find answers to questions that are asked.
Instead of focusing on keywords, you should focus on two things:

What is your target audience, its behavior and habit.
Structure your content into different themes tailored to each reader group (e.g., beginner, intermediate and expert)

Perfect commitment

The more users you have who spend more time on your site, the more you will be on Google’s radar. If your users spend more time on your site, they find useful information on your site.
As Google tries to deliver the best possible results, there’s a good chance your website is very high in the rankings.

Back Link

Back Links are always one of the keys to good SEO. According to research by MOZ, it is almost impossible to get good results without Back Link.

Increase the speed of your site

If your site takes too long to display, there’s a good chance your visitors will leave your page.
Since 2010, Google has announced that the speed of a site would be a consideration for search ranking. As a result, this factor is now an important consideration in SEO strategies.

Improve the technical side of your website

Some websites may not position themselves well on search engines due to certain technical problems. For example: Navigation that is not done in a homogeneous way. Here are a few things to consider to help you:

Having a HTTPS site is now the best way for Google and it allows you to protect your site.
Used testmysite to increase the speed of the mobile version of your site.
Use tools such as Botify or DeepCrawl to effectively check your website code so it’s clean and understandable, making it easy for Google to reach it and making sure your semantic tags are optimized.
Fix errors 404.

Do the analysis of your site

Tracking everything that happens on your website is paramount in SEO. You need to use tools such as Google Search Console to compile your site’s data (traffic, positioning, conversions, etc.). This way, you can target your site’s problems for the user experience and fix them.

SEO on YouTube

Did you know that YouTube is the second largest search engine on the internet? 55% of Google searches show videos and 82% of these are from YouTube.
Optimizing your videos on YouTube will increase your chances of having visitors to your site and increase your chances of having better referencing on Google.

Local SEO

Not all companies want to make themselves known around the world. There are always a number of companies that are based on a particular region and only target people in that region. In this case, it is best to focus on the local SEO and that is why you should not ignore the local SEO and listings.


The SEO is constantly changing and it is difficult to stay in the front row. By applying the above techniques and writing engaging content for your customers, you will have good results.
Remember, Google is looking for quality content to provide value to your users, this should also be yours.…

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Movies That Changed Us Forever In The 2010s

The decade of 2010 has been somewhat turbulent in terms of cinema. In these ten years, the rise of streaming has broken with the traditional room model; technology has made the impossible possible on-screen; and a new generation of filmmakers, largely women and non-white people, has challenged the canons of the industry with bold and innovative works. With 2020 just around the corner, we reviewed the ten most decisive and explosive releases of the years 2010.

12 years of slave (2013)

Based on the story of Solomon Northup which is a true story also, this film revolves around the plot of a free man who is sold to the slaves of the pre-war American South, Steve McQueen’s heartbreaking epic illuminates the horrors of the most shameful past in the United States. The plot rests on the powerful performances of Chiwetel Ejiofor and Lupita Nyong’o, plantation workers who have just sold to cruel owners. Humiliated, beaten, and even lynched, endure the unspeakable with hope and the cry not only to survive but to live. Beyond and despite its historical importance, the film proclaims an urgent claim: to dismantle the myths about slavery that Hollywood has instilled for generations.

Moonlight (2016)

The exciting initiatory story of Barry Jenkins is a feat of independent cinema: a $ 1.5 million film, shot in less than a month, which won worldwide recognition and won an Oscar for Best Picture. The film, divided into three acts, follows in the footsteps of Chiron, a child raised in Miami who faces his sexuality. The script by Tarell Alvin McCraney is sober and poetic, the soundtrack of Nicholas Britell is exciting and the interpretations of Naomie Harris and Mahershala Ali, they are exceptional. Above all, this film marked by ellipsis and absences – the hidden loss of a father figure, the emotional cost of imprisonment – is a complex portrait of racial discrimination, drug addiction, and poverty in the United States today.

Lady Bird (2017)

The ‘mumblecore’ queen Greta Gerwig captivated critics and audiences alike with her cousin as a solo director: a melancholy teenage comedy that is much more than the sum of its parts. Saoirse Ronan plays Lady Bird, an idealistic Sacramento high school student who deals with friendship, dating, and family quarrels. Set in 2002, the film digs into the nostalgia of the previous decade with cover phones and ballads by Justin Timberlake while delighting in its universality. The result is a classic rite of passage at the height of John Hughes, a rare indie jewel turned into a box office, and that earned Gerwig an Oscar for Best Director (fifth woman in history nominated in the category).

Rome (2018)

As personal as it is panoramic, Alfonso CuarĂ³n’s declaration of love to Mexico City in the 1970s is a delight. Filmed in a bright black and white and written in Spanish and Mixtec, it gives us countless surreal images: a New Year’s Eve party interrupted by a forest fire, a trip to a furniture store interrupted by imminent disturbances. At its center is Cleo ( Yalitza Aparicio ), a domestic worker who watches the political turmoil from a distance until her life also begins to crumble. In addition to obtaining the Golden Lion in Venice, the film marked a turning point for Netflix, a film premiere that consolidated the power and influence of the platform while gaining the trust of an industry still reticent to the streaming revolution.

Parasites (2019)

The economic inequalities born of the global financial crisis is a topic that many of the 2019 blockbusters ( Hustlers – Wall Street Scammers – of Lorene Scafaria; Daggers in the Back, by Rian Johnson ) explore. But in the award-winning Bong Joon-ho movie, recognized with the Palme d’Or, are the path to Hitchcockian terror. The tape follows in the footsteps of a family that is struggling to make ends meet until they are coupled to a clan of rich benefactors. Hence a social satire soaked in blood and unexpected turns that uncovers not only the injustices of the class system but also the reckless ambition of those who hope to overthrow it. In his home Korea, he has generated infinite memes and has become a cultural phenomenon, praised for both its depth and its populism.…

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The Influence Of Cinema In Young People And Teenagers – Complete

A film like Amadeus (1984) completely changed the cultural image that Mozart had for the public; He turned him into a childlike genius, creator of sublime works, and – at the same time – immature and sapphire to unsuspected limits. But not only did he change his image, but he turned that musician of another era into a popular and tremendously modern idol, which caused a real “Mozart-mania”: his CDs sold for tens of thousands and became a cultural phenomenon important in the mid-eighties.

There is also the famous case of Holidays in Rome (1953). This film, starring Audrey Hepburn and Gregory Peck, completely changed the deteriorating and decaying image that, during the forties, had created Italian Neorealism around the Eternal City. The films of Rossellini, Zavattini, and Vittorio de Sica spread a myth of decline, but this film by William Wyler, in 1953, was enough for the Americans to see it again as “the city of love,” the symbol of illusion and romanticism.

Even more decisive was the worldwide premiere of The Dead Poets Club (1989). Directed by the Australian Peter Weir told the story of a young professor of literature ( Robin Williams) who joins an elite private school in the Puritan America of the fifties. With his new forms of teaching (he makes them walk through the courtyard so that each one takes “his step”; he encourages them to seek their own voice; it encourages them to be actors, to read poetry, to dream of other things to earn money and follow the pattern of their elders), the suspicion of the directors of the school is won. And his message, “Carpe diem!” – Take advantage of the moment – causes a real revolution, at the same time that it ends in tragedy. No one thought that this movie could influence the consciousness of young people. Moreover, because of its high-cut theme (parent-child relationships, freedom in career choice, conflicting pedagogical systems), it was thought that children would get bored and that it could only interest parents and educators. A few previous passes were enough to discover that the film aroused true enthusiasm among teenagers. New passes in institutes and colleges confirmed that trend, to the point that the film was received as the flag bearer of “the teaching revolution” that the students of that time craved. With these data insight, the film’s producer decided to change the initially planned marketing completely: the poster was modified, which was going to be focused on the figure of the actor, to give way to the young protagonists; He promoted himself as a symbol of student rebellion and achieved success among youth as he had never imagined. To the point that the film was received as the flag bearer of “the teaching revolution” that the students of that time craved. With these data insight, the film’s producer decided to change the initially planned marketing completely: the poster was modified, which was going to be focused on the figure of the actor, to give way to the young protagonists; He promoted himself as a symbol of student rebellion and achieved success among youth as he had never imagined. To the point that the film was received as the flag bearer of “the teaching revolution” that the students of that time craved. With these data insight, the film’s producer decided to change the initially planned marketing completely: the poster was modified, which was going to be focused on the figure of the actor, to give way to the young protagonists; He promoted himself as a symbol of student rebellion and achieved success among youth as he had never imagined.

On the other hand, films have not only influenced our image of reality: of an artist, of a city or of a teaching system. The films have also modified, and much, our attitude towards concrete products and our traditional consumption patterns.

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